We consider our Advertising Partners such as Meta and Google as jointly responsible with us (joint controllers) in these scenarios. Your consent to receiving marketing from us or, in the case you have bought a product or service from us, our legitimate interest to display and send you marketing. Your consent to advertising cookies on our website. To make it possible for us to find and engage with the right audiences and to provide advertising to those individuals.Įmail open/click rates, email address, phone number, advertising cookie data. To show you relevant and tailored Volvo Cars advertisements, when you visit our Advertising Partners’ sites, on third party websites and within social media channels and direct communications (this is commonly referred to as retargeting). Where applicable, your consent to advertising cookies. Our legitimate interest in creating relevant advertisements. This would be the case for app usage when you are logged in with your Volvo ID and in the case of web browsing, when you follow a link provided to you in an email and when you request a service linked to your phone number or email address, such as making a booking for a service or registering for a test drive).
Purchase history, preferred dealer, vehicle information (e.g., model, model year, VIN, telematics data, mileage, etc.), service history, interactions with customer care, contract details such as contract type and duration, status of connectivity subscription (previously Volvo on Call subscription), email open/click rates, activity in our app and on our website (to the extent this can be linked to you. To help us better understand your specific interests and preferences so that we can tailor communications to you.Ĭontact information including name, email address, phone number, postal address. To show relevant marketing communications to you. Your consent to receiving marketing from us or, in the case you have bought a product or service from us, our legitimate interest to send you marketing. To send marketing communications that you have requested or that may be of interest to you.Ĭontact information including name, email address, phone number, postal address. Our legal obligation to document and demonstrate whether you have consented to receiving marketing communications and to register when and what you have opted out from.
In order to record and manage your choices.Ī record of your choices (date and time of your choice, and originating system).
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